Can I use the word

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Can I use the word

I have a car/auto detailing business and wish to use the word

Asked on December 13, 2018 under Business Law, Hawaii

Answers:

SJZ, Member, New York Bar / FreeAdvice Contributing Attorney

Answered 5 years ago | Contributor

As long as the ad or marketing is not deceptive, you may use it. So as long as you do not imply any certification or guaranty beyond what you are in fact providing, you could do this. The key is to not deceive customers or potential customers. "Certified" has no inherent legal meaning: it gets it's meaning from context--who is certifying as to what.


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